Bark
2022
I will be sharing my experience designing an educational platform for language learning. The aim was to create a platform that provided users with interactive language lessons, practice exercises, and progress tracking.
Throughout the design process, I emphasised creating an engaging and interactive interface that would motivate users to learn and practise new languages.
Hypothesizing
Understanding learner needs
The design process began with a thorough analysis of language learners’ needs. I conducted surveys and focus groups to identify the challenges faced by learners and what features would most benefit their learning experience.
Designing interactive lessons and exercises
Based on the insights gathered, I focused on designing interactive lessons and exercises. These included multimedia elements such as videos, audio clips, and interactive quizzes to make learning more engaging and effective.
Implementing progress tracking and gamification
A key feature was the implementation of progress tracking and gamification. I designed an interface that allowed users to track their learning progress, earn badges, and compete with friends, fostering a sense of achievement and motivation.
Result
The final outcome of the educational platform was a highly engaging and effective learning tool that exceeded the client’s expectations.
As a result, the platform saw an increase in user engagement and language proficiency, becoming a popular resource for language learners.
More work
Location of items cannot be learned even by regulars
Items can be moved, seasonal, or out of stock
Lack of route planning affects experience
Can be tedious if lugging a heavy basket
Unavailable items adds time to the shopping process
Frustrating and time-consuming to find a substitute
Arrive at the grocery store with a plan
Create a shopping list of things based on up-to-date stock information
Move through the store efficiently
Follow an optimized path to complete your shopping trip
Reflection
I found conducting user interviews in-context was particularly helpful as it brought insights into what features were absolutely necessary and which were nice-to-haves. For example, I originally wanted users to be able to add new grocery items from the shopping screen. Observing shoppers in-context showed me that they had little need for it.
Identifying necessary vs. nice-to-have features is especially important in future projects if timelines are tight. It can allow for faster iterations which produces a product better fit for the user in a limited time frame.
Kayla Ray
@kayray